Info

InTransition Podcast

Presented by David Pembroke of contentgroup, InTransition is a weekly podcast dedicated to the practice of content communication in the public sector. Every week David interviews a leading expert in this area, ranging from government communicators to journalists to agencies working with public sector clients.
RSS Feed Subscribe in iTunes
2017
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March
February


2015
December
November
October
September
August
July
June
May
April
March
February


Categories

All Episodes
Archives
Categories
Now displaying: Page 7

Presented by David Pembroke of contentgroup, InTransition is a weekly podcast dedicated to the practice of content communication in the public sector. Every week David interviews leading experts in public sector communications from policy makers, to agencies with government clients, to journalists and technical specialists. The world of communications is changing, be part of the transition.

Aug 17, 2015

Today we are privileged to be joined by a legend of Australian municipal government communications, Executive Manager of Communications and Engagement for the City of Boroondara, Deb Ganderton. In this episode we discuss Boroondara’s communication structure and how her team has implemented an award winning content marketing strategy. 

Aug 10, 2015

Our guest today joins us from one of the leading Australian News and Media site for both advertising and media. Nic Christensen is the Deputy Editor of Mumbrella, in this episode we discuss Nic’s reporting from the Digital Content Newfronts presentation in New York City, where the biggest digital media companies in the world presented their offerings to the media buyers and advertisers.

Aug 3, 2015

Our guest today joins us with a wealth of government communication experience. John Sheridan is responsible for whole of government ICT services and procurement policy and operations. In this episode, we discuss the growing importance between government storytelling and information technology.

Jul 27, 2015

In episode 10, Kim Ulrick, the Assistant Director of Communication for the Australian Federal Government Department of Communication told David Pembroke, "Get the lawyers involved early." Today, we take on that advice and are joined by Director of ARETE Group and Senior Legal Counsel for Airservices Australia, Shaun Creighton. In this episode we discuss the copyright implications when creating or curating content.

Jul 20, 2015

Our guest today joins us with a wealth of government communication experience. Alun Probert is the former executive director of Strategic Communication to the NSW Government and the CEO of GovCom Group.

Jul 13, 2015

In episode 22 of InTransition, we are joined by two special guests from the University of Canberra. Our guests Inga Davis and Richa Arora undertook a massive project of rebuilding the universities website. We discuss the steps they took to reach their objective and how they managed to bring more than 15,000 pages of content under one umbrella.

Jul 6, 2015

Our guest today, Richard Spencer leads the largest media monitoring agency in Australia. With extensive experience working in social media our conversation delves into the issue of trust for government agencies when using social media.

Richard Spencer is Head of Digital for Isentia and Head of Agency for Isentia Two Social, Isentia’s specialist Social Media agency. The Social Media landscape is changing and developing exponentially. Richard advises organisations on how to maximise their opportunities in this exciting channel.

Richard is also a regular media commentator on Social Media channels. Prior to founding iSentia Two Social, Richard was Senior Vice President, Global Marketing and Interactive with TMP Worldwide and has been working in digital communications and the internet since 1996. Richard holds a Bachelor of Arts (BA Hons) in Business and a postgraduate Diploma in Marketing (CIM). Richard is a member of the Australian Institute of Company Directors.

Jun 29, 2015

Today’s guest, Prudence Cook is the Manager of Online Communities at the Grains Research and Development Corporation (GRDC). With over 22,000 grain growers in Australia, Prudence blends the world of digital technology and agriculture seamlessly as she explains how social media has helped her understand her audience.

Jun 22, 2015

Our guest today, Gina Florence is a rising star in the government communication sector. Gina serves as the Marketing and Communications Supervisor for the City of Bryan, Texas. In this episode, we discuss her role for the City of Bryan which includes boosting economic development, city programs, and tourism across online channels.

Jun 15, 2015

Our guest today, James Mathewson is one of the global leaders in building tools and education to enable a global workforce to do data-driven search marketing. We discuss the power of Google Adwords and the use of social media metrics to track, listen and ultimately engage with your audience.

Jun 3, 2015

Today’s guest, Brody Dorland is the co-founder of DivvyHQ, a content planning and production workflow tool that is used by content marketers across the globe.

Jun 1, 2015

Clear writing is at the essence of great content marketing. Today we are joined by former Australian public servant and Owner of True North Writing, Matt Fenwick. Matt explains how you can improve the way that you write through practice and technique.

May 25, 2015

This week’s guest, David Hohnke is the Director of Communication at Icon Water (formerly ACTEW Water) in Canberra, Australia. Icon Water owns and operates the water and sewerage assets and business in Canberra, with David leading a team of 12 talented communicators.

 

May 18, 2015

Today we head to Washington D.C. to speak with Scott Burns the CEO and founder of GovDelivery. GovDelivery is a successful company that has been helping government to tell the stories since the year 2000. Today they now serve 1100 different government organisations all across the US, across the UK and even a couple of the main EU organisations in Brussels.

May 11, 2015

In this episode, we speak to a man who knows a great deal about content marketing in government - David Rawlings from Landmark Media in Adelaide, Australia. We discuss some of biggest challenges for government in getting started with content marketing and the endless opportunities for government to publish engaging content to uphold a responsibility to explain programs and policy. A seasoned online professional, David has experience with more than 1500 web sites and social media profiles ranging back to 1996.


He is an author of a social media book (with one to come shortly) and is a recognised presenter on the topic of online communication, particularly in the education sector.


His workshops cover content development for web, eNewsletters, social media and email marketing and have been run through the University of Adelaide – and in tailored form directly with Government departments – for more than 10 years.


David helps government organisations at a one-on-one level and through a variety of content-focussed workshops.


David also started up Content Marketing Adelaide in collaboration with Frank Stillitano, the Creative Director at Flux Visual Communication.

1 « Previous 2 3 4 5 6 7 8 Next » 8