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InTransition Podcast

Presented by David Pembroke of contentgroup, InTransition is a weekly podcast dedicated to the practice of content communication in the public sector. Every week David interviews a leading expert in this area, ranging from government communicators to journalists to agencies working with public sector clients.
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Presented by David Pembroke of contentgroup, InTransition is a weekly podcast dedicated to the practice of content communication in the public sector. Every week David interviews leading experts in public sector communications from policy makers, to agencies with government clients, to journalists and technical specialists. The world of communications is changing, be part of the transition.

Dec 1, 2015

This week we’re joined by Clint and Todd Wright, Managing Directors of Threesides Marketing. In this episode we chat with Clint and Todd about their award winning campaign for the NSW National Parks and Wildlife Service, Wild About Whales project.

 

Nov 24, 2015

This week we're joined by Chris Rottler, Head of Digital Analytics of the US Peace Corps. In this episode, Chris explains how the Peace Corps uses data to understand their audience and develop content.

Nov 17, 2015

This week we're joined by Matt Crozier, the co-founder and CEO of Community Engagement firm Bang The Table. In this episode Matt explains how organisations can engage with their audiences.

Nov 9, 2015

In episode 39 we're joined by Michelle Robertson, the Communications and Marketing Manager of Communites@Work. In this episode we explore the challenges faced by communications departments and how they can stand out in the crowd.

Nov 2, 2015

Today, we're joined by one of Australia's most distinguished journalist and the publisher of The Mandarin, Tom Burton. In this episode we discuss how public sector organisations can become publishers.

Oct 26, 2015

In episode 37, we are joined by government communication expert and founder of GovCom Group, Alun Probert. If you will recall, back in episode 23 Alun joined us to discuss why government agencies should act as a newsroom. In this conversation, we discuss how the private and public sector can work together.

Oct 19, 2015

In this episode, we speak with a leader in digital communication in government in Australia, Matt Murray. We discuss how Redland City Council used social media to inform and engage citizens during the 2014 Stradbroke Fires.

Oct 12, 2015

In episode 35 of InTransition, our guest is the Head of Strategy at Parliamentary Digital Services in the United Kingdom, Tracy Green. In this episode, we explore how the UK Parliament trained staff and became a publishing house.

Oct 5, 2015

Today, we speak to an award winning Australian government communications advisor, Jo Scard. Jo is the founder of the communication agency, Fifty Acres. In this episode we discuss the relationship between a consultant and government departments and how Jo developed a virtual agency.

 

Sep 28, 2015

In episode 33 of InTransition, we speak to the Content Manager at the CSIRO, Carol Saab. In this conversation we discuss CSIRO's publishing process and how the organisation acts as a newsroom.

 

Sep 21, 2015

In this episode we are joined by Flip Prior, Twitter Australia's Partnerships Manager - News & Government. In this episode we examine how government departments and politicians use Twitter to tell their message.

Sep 14, 2015

Our guest today is the Senior Digital Officer at Nottinghamshire County Council, Sarah Lay. In this episode we discuss Nottinghamshire County Council’s innovative Digital First Project and how the council took a customer-centric approach when dealing with its citizens.

Sep 7, 2015

In episode 30 of InTransition, our guest is the Director of Innovation (Outreach & Online) at Pennsylvania State University, Rose Cameron. In this episode, we explore the five universal truths for government communicators and why brands are moving away from traditional advertising.

Aug 31, 2015

This week our guest is Jerry Watkins is the Director of the News and Media Research at the University of Canberra. In this episode we chat with Jerry about Digital News Report and the future of Print and TV News.

Aug 24, 2015

Today, we are joined by the godfather of Content Marketing, Joe Pulizzi. Joe is the founder of Content Marketing Institute and someone who has a profound impact on the growth of contentgroup. In this episode we look at Joe’s professional career and we discuss the upcoming Content Marketing World and why everyone should attend.

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