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InTransition Podcast


Presented by David Pembroke of contentgroup, InTransition is a weekly podcast dedicated to the practice of content communication in the public sector. Every week David interviews leading experts in public sector communications from policy makers, to agencies with government clients, to journalists and technical specialists. The world of communications is changing, be part of the transition.

Sep 6, 2016

This is a special episode. InTransition's host, David Pembroke, recently spoke at the Australian Marketing Institute's Public Sector Marketing Communications Summit. The summit brought together some of the top public sector communicators from around the world. This episode is a recording of David's presentation. In this episode, you'll learn the essence of what public sector communicators do for a living, why communications is the most important part of a modern government, and the 10-step content marketing process (and a walk-through example)